Know your
restaurant
before you
walk in.

Before your first sip of coffee — Herald tells you exactly what happened and what to do. One text. Every morning. No app. No login.

7-day free trial · No credit card required · Cancel anytime

Herald · heraldbriefing.com 7:02 AM
Good morning. Thursday at your restaurant: 💰 $4,340 · +12% vs last week 👥 Labor 34% — $160 over your 30% target ⭐ 2 new 5-star reviews on Google overnight 🛵 DoorDash avg margin: $3.90/order after fees 🗓 Tonight: fully staffed · clear skies · 70°F
👉 Cut Thu 9pm shift. Saves ~$90 tonight.
12 weeks of data back this up.
What you get

Your business
talks to you.
Every morning.

Before you leave home, you already know if last night was good or bad, whether labor crept up, what guests are saying, and exactly what needs your attention. No dashboard. No login. Just a text.

Revenue vs same day last week — instantly
Labor cost flagged before it bleeds profit
New reviews with AI-drafted replies ready
One specific action to take today
Rosa's Cantina · this morning
Good morning, Rosa. 💰 $4,340 · up 12% vs last Wednesday 👥 Labor: 34% — $160 over your 30% target ⭐ 2 new 5-star Google reviews overnight 🛵 DoorDash avg margin: $3.90/order after fees 🗓 Tonight: clear skies · 70°F
👉 Cut Thu 9pm shift. Saves ~$90 tonight.
12 weeks of data back this up.
Jude — via text
Good morning. Last night: $4,340 — up 12%. Labor hit 34% — $160 over target. 2 new 5-star reviews. Cut the 9pm server shift tonight.
Why was labor so high last Thursday?
Thursday labor was 36% — driven by the 9–11pm window. You had 4 servers on floor during your slowest 2 hours. Based on 8 weeks of data, 2 is enough after 9pm on Thursdays.
Meet Jude

Your AI that
knows your
numbers cold.

Jude is Herald's built-in AI — trained on your data, available by text, ready to answer any question the moment you think of it. Ask why labor was high. Ask what your best delivery item is. Jude knows — and responds in seconds.

Responds via text — no app, no login
Knows your revenue, labor, reviews, delivery
Included in every Herald plan — no extra charge
How it works

Up in 4 minutes.
Useful every single day.

01
Sign up in your browser

No app download. Visit heraldbriefing.com. Done in 90 seconds.

02
Connect your tools

One-tap: Toast, Square, Clover, Google, DoorDash, 7shifts. Each under 30 seconds.

03
Set your targets

Labor %, food cost, weekly goal. Pre-filled with smart defaults.

04
Briefing every morning

15 seconds to read. Know what happened. Know what to do.

What's included

Everything a sharp operator needs.
Nothing they don't.

Daily revenue snapshot

Yesterday vs same day last week. Any swing over 10% flagged before you arrive.

Labor cost tracker

Real labor % vs your own target. Tells you exactly where the bleed is.

Review alerts + AI replies

New Google reviews the moment they post. AI reply drafted and ready.

Delivery profit tracker

Real margin per order after all fees. See which items to pull from delivery menus.

Everything included
$19.99/mo

One location · Up to 3 recipients · Every feature included
Additional locations +$14.99/mo each · Up to 5 locations total

No credit card required · Setup in 4 minutes · Cancel anytime

Frequently asked questions

Everything you
want to know.

No app, ever. Herald sends your briefing by text or email every morning. Setup happens in your browser in 4 minutes. After that, the briefing comes to you.
Herald connects directly to Toast, Square, Clover, SpotOn, and more. We also support 7shifts and HotSchedules for labor, DoorDash and Uber Eats for delivery, and Google Business for reviews. More integrations are being added continuously.
4 minutes for the basics. Each integration adds about 30 seconds. Most owners are fully set up in under 8 minutes. Your briefing arrives the next morning.
Yes — every plan includes up to 3 recipients. Add your GM, business partner, or anyone else who needs the morning numbers. You control who's on the list.
All connections use secure token-based authentication — we never store your POS login credentials. Data is encrypted in transit and at rest. We don't sell your data or use it to train AI models.
Full access for 7 days. No credit card required to start. If you decide Herald isn't for you, just don't enter a card — you'll never be charged.
Yes. Cancel any time from your settings page — no phone calls, no forms, no 30-day notice.
Your POS shows you data — Herald tells you what it means and what to do about it. Herald does all the analysis and sends you one sentence of action every morning before you even leave home.
Not ready to start yet?

Get a sample briefing
sent to your inbox.

See exactly what your morning would look like. No commitment, no credit card.

One email. No spam. Unsubscribe anytime.

Stop walking in blind.
Start every morning ready.

Know exactly what's happening before you set foot in the door. Every single morning.

$19.99/mo after trial · Cancel anytime · No credit card to start

Step 1 of 4

Welcome to Herald.

Let's get you set up in about 4 minutes. You'll never have to do this again.

☀️
Your dashboard is ready.
Connect your integrations to start seeing your revenue, labor, reviews, and morning briefings.
No reviews yet.
Connect Google Business to see your reviews, ratings, and AI-drafted reply suggestions.
🛵
No delivery data yet.
Connect DoorDash or Uber Eats to see your delivery orders, margins, and menu performance.
📋
No reports yet.
Your weekly PDF reports will appear here once Herald has enough data from your connected integrations.
Briefing delivery
Briefing method
How your morning briefing arrives each day
Briefing time
What time your morning briefing arrives each day
Time zone
Used for all briefing times and alert scheduling
Quiet hours during service
No non-critical alerts 11:30 AM–2 PM and 5:30–10 PM
Briefing recipients up to 3
?
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Owner
Alert preferences
New review posted
Text or email the moment a new review posts — with AI draft ready
Labor cost spike
Alert when labor % exceeds your target by more than 5pts
Low inventory warning
Alert when a tracked item hits reorder level before service
Weather forecast + staffing
Expected cover count based on weather and your history
Local event radar
Alert the day before a nearby event over your threshold
Revenue down vs same day
Flag when revenue is 15%+ below same day last week
Delivery margin warnings
Flag items where delivery margin drops below $2.00 per order
Trend detection
AI spots multi-week patterns before they become problems
Cash flow forecast
30-day cash position vs known upcoming expenses
Your targets
Revenue comparison baseline
What your daily revenue is compared against in every briefing
Labor cost target
Alert fires when daily labor exceeds this by 5pts
Food cost target
Weekly revenue goal
Integrations
Toast POS
Not connected
SpotOn POS
Not connected
Google Business
Not connected — connect to enable review monitoring
DoorDash
Not connected
Uber Eats
Not connected
7shifts
Not connected — labor & scheduling sync
HotSchedules
Not connected — labor & scheduling sync
Square POS
Not connected
Clover POS
Not connected
QuickBooks
Not connected
Billing & plan
Current plan
Herald — $19.99/mo
Next billing
April 13, 2026
Member since
Status
Active
Payment method
No card on file
Active
Add a location — $14.99/mo each
Up to 5 locations total
Billing history
View past invoices and receipts
Account
Restaurant details
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Your profile
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Password
Last changed 30 days ago
Export your data
Download a full CSV export of all your Herald data
Add a second location
multi-location add-on supports up to 5 locations with consolidated reporting
Sign out
Delete account
Permanently delete your account and all associated data
J
Jude
Herald · Ask me anything
J
Good morning. I'm Jude — Herald's AI. Ask me anything about how Herald works, pricing, setup, or integrations.
H

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